UtiP-DAM

Understanding how people move around is crucial for everyone – governments planning for climate change, companies building better city experiences, and even healthcare officials tracking disease outbreaks. But there’s a catch: tracking individuals raises serious privacy concerns.

The problem? Simply blurring names isn’t enough to ensure that an individual’s right to privacy is respected as their path alone can reveal who they are. The classic centralised approach, where individuals are forced to trust a single entity with their data, just doesn’t work anymore. We need a system where privacy and empowerment go hand-in-hand.

That’s where the UtiP-DAM project comes in: we aim to implement a decentralised method for the anonymization of mobility data, where anonymization is performed where the data is collected, not by the central entity. But there’s more! UtiP-DAM will also offer anonymization verification tools to enable individuals to check if their personal mobility data has been distributed in public datasets, and tools for organisations to audit their datasets for de-anonymization risks and re-anonymize them using the UtiP-DAM algorithm. In short, UtiP-DAM aims to empower individuals and organisations to participate in mobility research without sacrificing their privacy. It’s like having your cake and eating it too: data insights for a better city, with the freedom to move without a trace.

Team

Erel Rosenberg

Erel Rosenberg has over 20 years of experience in founding and managing IT startups.

Clara (Jung Eun) Lee

Clara (Jung Eun) Lee is a data scientist. Her international background, between South Korea and the USA, makes her essential for projects that involve collecting, analysing, and interpreting data.

Thanda Oo

Thanda Oo is a lead front-end developer with more than 3 years of experience in creating visually appealing and user-friendly interfaces, developing and maintaining analytics dashboards.

Clea Rozenblum

Clea Rozenblum has over 5 years of experience in marketing for international firms. This experience gives her a strong understanding of the global marketplace and the needs of international customers.

Iris Desbrousses

Iris Desbrousses, with experiences in both France and South Korea, she is skilled at developing and executing marketing campaigns that reach and engage target audiences.

Entity

Correlation Systems

Founded in 1992, the Israeli SME Correlation Systems (14 employees, including 7 in R&D) evolved from AI situational awareness tech to its current focus on IoT sensors used by smart cities worldwide for mobility tracking and crowd safety.

Website: cs.co.il